How We Make Money
At Supafinance, we are committed to providing free, accurate, and up-to-date information to help you compare financial products such as credit cards, current accounts, and debit cards.
Creating and maintaining a financial comparison platform requires significant resources, including research, technology, and content production. To keep our service free for users, we earn revenue through partnerships with financial institutions and other businesses.
How Supafinance Makes Money
We generate revenue in several ways:
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Affiliate Links & Referral Commissions:
Some of the links on our site lead to third-party financial products and services. If you click on a link and sign up for a product, we may earn a commission from the provider. However, this does not affect the price you pay or influence our editorial content. We are not paid for simply displaying products or links—only when users take action, such as opening an account or applying for a credit card. -
Sponsored Listings & Promoted Brands:
In some cases, financial providers may pay to feature more prominently on our website, such as in comparison tables or sponsored placements. These listings will always be clearly labeled as “Promoted” or “Sponsored” so that users can distinguish them from organic content. Regardless of these commercial arrangements, our reviews remain independent and objective. -
Advertising Revenue:
We may display ads on our website, email newsletters, or social media channels. These advertisements help support our platform, and we ensure they are clearly distinguishable from editorial content. -
Sponsored Content & Partnerships:
Occasionally, we collaborate with financial providers to create sponsored articles, guides, or videos. When this happens, we always disclose sponsored content with a “Presented by” or “Paid Content” label. Our editorial standards ensure that we maintain transparency and impartiality, even in paid collaborations.
Our Commitment to Transparency & Independence
While we may earn money through these methods, our editorial team operates independently from our commercial relationships. We base our comparisons, reviews, and rankings on objective analysis and user experience, ensuring that the information we provide is as fair and accurate as possible.
To learn more about how we maintain editorial integrity, please refer to our Editorial Policy.